Comments on: The Rainbow Warriors | Gay Men’s Depiction in Advertising

By: The PHA : links for 2008-11-02

The PHA : links for 2008-11-02 — Sun, 02 Nov 2008 23:33:16 +0000

[...] The Rainbow Warriors | Gay Men’s Depiction in Advertising at Advertising Pawn (tags: video theory research queer culture commercials advertising ads prejudice gay discrimination) [...]

By: Gay Mens’ Depiction in Advertising « AlbyCom

Gay Mens’ Depiction in Advertising « AlbyCom — Thu, 23 Oct 2008 20:46:29 +0000

[...] The Rainbow Warriors | Gay Mens’ Depiction in Advertising at Advertising Pawn Possibly related posts: (automatically generated)No TitleThe New Gay MafiaAdvertising Age - The Latest Discoveries About Male ShoppersDeVito/Verdi Tailor Made for Men’s Wearhouse Advertising Account [...]

By: biz at GoodShit

biz at GoodShit — Thu, 23 Oct 2008 13:36:28 +0000

[...] The Rainbow Warriors | Gays’ Depiction in Advertising « science [...]

By: Ron Hudson

Ron Hudson — Tue, 18 Mar 2008 16:52:09 +0000

I think we have to remember that our increased visibility in the marketplace is not an indicator of equality. For that reason, I am suspicious of marketing within the gay community. It is even worse in the HIV/AIDS community where buff, muscular guys are used to indicate that a particular drug is a good fit for an individual. Where are the videos of men running in haste to the toilet for that unexpected diarrhea or vomiting from the nausea induced by the meds?

Marketing is about illusion. It may smack of sour grapes for me to rant about the $$$ made by those who dream up ways to make us unhappy with what we have now. It is their illusion that people need a product when they were often blissfully unaware in the past. Often, the result is shallowness of spirit and the creation of that “hole that can not be filled” known as addiction.

Are these ads fun to watch? Often so. Could we live without them? I think so. When I see GLBTQ gatherings that are sponsored by alcohol, tobacco and Pharmaceutical companies, I know that we are out of balance.

Ron Hudson

By: Andrew

Andrew — Thu, 06 Mar 2008 07:53:33 +0000

Those ads make being gay seems fun.. wish my life was that interesting. The jean’s ad is really good

By: nanniescrochet

nanniescrochet — Thu, 06 Mar 2008 05:09:05 +0000

this archive is amazing! thanks for sharing.

By: pierreyann.org » 25-02-2008

pierreyann.org » 25-02-2008 — Wed, 05 Mar 2008 17:07:02 +0000

[...] Gay’s depiction in advertising. With a lot of examples. [...]

By: MadRod

MadRod — Thu, 28 Feb 2008 17:25:29 +0000

I don’t understand what we’re worrying of or be disturbed by. It’s not new to anyone that advertisings use the most lineal lectures of each and every stereotype they can find. But nobody tells anything when they open a straight magazine and find it full of wonderful girls wearing a ridiculous bikini sitting on top of a 4×4, or when an ad about a detergent treat the straight man as the most stupid and useless animal in the universe. Why should we be different? Being as gay as any other can be, I don’t find myself insulted or underestimated by any of this ads. I just understand the topic -as usual- and laugh at it.

By: Kenn

Kenn — Wed, 27 Feb 2008 20:14:27 +0000

The only thing I hate about “Gay” advertising is that they insult my intelligence. They assume if they put a half naked man in an ad I will rush out to buy the product. No matter what the item, even when not appropriate. They think as a gay man that I am so shallow? Some straight ads do as well but open any gay magazine and you’ll see what I mean. It’s just insulting and we sometimes do this to ourselves!

By: Adpawn

Adpawn — Tue, 26 Feb 2008 02:47:35 +0000

The reverse would actually be a worrying indicator of your reading skills.