Archive

Marketers to spend $200 million on advertisement in social games.

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Social games are progressively replacing wooden sticks as the new, hip thing to play with. Marketers heard the word and are expected to increase their advertisements in social games over the next few years, according to a new report from eMarketer.

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Cell phone gaming soars as console & handheld markets saturate.

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It’s everywhere in the news: Tiger Woods isn’t being true to his first nor last name these days. What’s also in the news is that sales of console and handheld systems have stalled, entering a maturation phase (without deeper voices), waiting for the vibrant pulse that the Kinect/Move/3DS combo is expected to provide. The industry is going through dramatic changes, one of them being the unstoppable rise of the cell phone video game market.

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Video games are doing their patriotic duty.

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A new report from the Entertainment Software Association is uncovering the economic contributions made by the video game industry to the American economy during the period 2005-2009.

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