Comments on: The Shock Doctrine | Road Safety ads http://www.advertisingpawn.com/the-shock-doctrine/ Thu, 11 Mar 2010 15:30:04 +0000 http://wordpress.org/?v=2.7 hourly 1 By: Suicide Controversy in Advertising at Advertising Pawn http://www.advertisingpawn.com/the-shock-doctrine/comment-page-1/#comment-869 Suicide Controversy in Advertising at Advertising Pawn Thu, 18 Dec 2008 15:53:46 +0000 http://www.advertisingpawn.com/?p=31#comment-869 [...] Enjoy the controversy below. And if you want more shock, feel welcome to read our article on the Shock Doctrine. [...] [...] Enjoy the controversy below. And if you want more shock, feel welcome to read our article on the Shock Doctrine. [...]

]]> By: greg http://www.advertisingpawn.com/the-shock-doctrine/comment-page-1/#comment-781 greg Mon, 23 Jun 2008 20:19:51 +0000 http://www.advertisingpawn.com/?p=31#comment-781 Have a look to this last french campaign : http://gregorypouy.blogs.com/marketing/2008/06/karl-lagerfeld.html Have a look to this last french campaign : http://gregorypouy.blogs.com/marketing/2008/06/karl-lagerfeld.html

]]> By: John http://www.advertisingpawn.com/the-shock-doctrine/comment-page-1/#comment-638 John Wed, 27 Feb 2008 21:08:54 +0000 http://www.advertisingpawn.com/?p=31#comment-638 On a related note, Canadian WSIB ads that promote workplace safety also employ the shock treatment. They depict people getting into some gut wrenching accidents while at work. The injured then discusses preventative measures while bleeding from the face, or cradling broken limbs. http://youtube.com/watch?v=F86HwCpuu1I&feature=related http://youtube.com/watch?v=jvaLRabHQ3c http://youtube.com/watch?v=Qf_LWq88H5I&feature=related On a related note, Canadian WSIB ads that promote workplace safety also employ the shock treatment. They depict people getting into some gut wrenching accidents while at work. The injured then discusses preventative measures while bleeding from the face, or cradling broken limbs.

http://youtube.com/watch?v=F86HwCpuu1I&feature=related

http://youtube.com/watch?v=jvaLRabHQ3c

http://youtube.com/watch?v=Qf_LWq88H5I&feature=related

]]> By: Jen, writer MembershipMillionaire.com http://www.advertisingpawn.com/the-shock-doctrine/comment-page-1/#comment-239 Jen, writer MembershipMillionaire.com Tue, 15 Jan 2008 14:54:54 +0000 http://www.advertisingpawn.com/?p=31#comment-239 There's a new ad from the South Wales police force targeting teenagers who allow themselves to be distracted by headphones while crossing the street. It's less shocking than the bent head you have here but it speaks to the intended audience. There’s a new ad from the South Wales police force targeting teenagers who allow themselves to be distracted by headphones while crossing the street. It’s less shocking than the bent head you have here but it speaks to the intended audience.

]]> By: Daniel Reeders http://www.advertisingpawn.com/the-shock-doctrine/comment-page-1/#comment-141 Daniel Reeders Fri, 04 Jan 2008 14:46:31 +0000 http://www.advertisingpawn.com/?p=31#comment-141 If you're interested in this topic you should first read up on the debate about how/whether fear campaigns work... and then look up the TAC ad campaigns from Victoria, Australia, which leave these examples for dead. So to speak... If you’re interested in this topic you should first read up on the debate about how/whether fear campaigns work… and then look up the TAC ad campaigns from Victoria, Australia, which leave these examples for dead. So to speak…

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